Oops! Britney Spears Won’t Be Performing at the Super Bowl Halftime Show Again

Don’t hold against her — the Super Bowl will not be getting a piece of Britney Spears. Not in 2018, anyway.

Following rumors that the singer had “secret discussions” about headlining the February halftime show in Minneapolis, Pepsi, the company which sponsors the performance, is dismissing the possibility.

Appearing on a panel at Venues Now Conference in Beverly Hills on Wednesday, Justin Toman, Pepsi’s head of sports marketing, wouldn’t reveal who is performing, but made sure to add it’s “not Britney.”

VIDEO: Britney Spears’s Style Transformation

He suggested the announcement will be made “in due time.” Lady Gaga’s participation in the 2017 Super Bowl was revealed last September.

Earlier in the week, the New York Daily News reported the singer had hopes to return to the Super Bowl stage, having performed at Super Bowl XXXV in 2001 alongside Aerosmith and *NSYNC.

RELATED: Another Britney Spears Super Bowl Halftime Show? Discussions Are Reportedly Happening

Reps for Spears did not immediately respond to EW’s request for comment.

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