In a statement released tonight by UFC, the ban on Ariel Helwani and others at MMAFighting.com is no more.
“Following a conversation with with the editorial team at SB Nation, UFC willl not prevent MMAFighting.com from receving media credentials to cover live UFC events. We respect the role the media plays in our sport and beyond, including MMAFighting’s ability to report news. However, in our opinion, we believe the recurring tactics used by its lead reporter extended beyond the purpose of journalism. We feel confident our position has now been adequatly communicated to the SB Nation editorial team.
UFC’s goal as the world’s leading mixed martial arts promotion is to cultivate interest in its world-class athletes and events, and deliver for the fans. We will continue to introduce this sport and its athletes to new fans across the world, and we will do so by working alongside media across all platforms.”
UFC had come under fire in the last 24 hours after Helwani took his story to several mainstream media outlets. The wording of the statement is curious as they are still clearly unhappy with Helwani.