Donald Trump is not the first US president to revolutionise how the media is used to connect with voters. Franklin D. Roosevelt’s fireside chats pioneered a familiarity between leaders and the public that has stuck ever since.
John F. Kennedy was dubbed the first TV president after using the new medium to defeat a sweating Richard Nixon in the campaign debates.
Even so, Mr Trump’s unstoppable torrent of tweets since taking office is a watershed moment for presidential communication.
Impulsiveness and a thin skin clearly play a part in when he fires off a message – and in who, Democrat or Republican, ends up in the firing line.
Slights are called out, scores are settled and achievements trumpeted…
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